Catching the ‘Never Settle’ wave with OnePlus

Video production
Storyboard
Influencer marketing
Art direction

Capturing the chase of untapped potential

Continuing our campaign featuring OnePlus’ remarkable “Never Settle” approach to tech innovation, we decided to tap into the world of a competitive athlete. We found the “Never Settle” spirit in Danish national team surfer and 4x Danish surf women’s champion, Anne Sofie Borregaard.

Anne Sofie eats, sleeps and breathes surfing. Our film compared her dedication with the boundary-pushing features OnePlus implements. The film shows how the devices accompany Anne Sofie during her trainings, helping her continue to chase greatness.